Privacy Policy
Last updated November 3, 2026
This policy explains what information the THE B.L.U.E APP mobile app ("the app") collects, how it is used and shared, and the choices you have. The app is published by MarcusB Bradley ("we", "us"). If you have any question about this policy or your information, contact us at [email protected].
- We collect your account details (such as your email address) to sign you in.
- What you add to the app is stored on our servers so it is saved and available to you.
- We collect usage and crash information to keep the app working well.
- With your permission, the app uses your location, camera or photos.
- Payments are handled by the app store or our payment processor; we never see your full card number.
- We do not sell your personal information for money.
Information the app collects
Account information
When you create an account we collect your email address, a user ID and the profile details you choose to provide, such as your name. We use them to sign you in and to keep your information with your account.
Content you add
The information you add to the app is stored on our servers so that it is saved, can be shown to you on your devices, and can be shared with the people you choose to share it with in the app.
Usage and diagnostics
We collect information about how the app is used and how it performs, such as the screens you open, crashes and performance data, together with basic device information (device model and system version). We use it to fix problems and improve the app.
Location
If you allow it, the app uses your device's location to provide its location features. You can turn location access off at any time in your device settings.
Camera and photos
If you allow it, the app accesses your camera or photo library only to let you take or choose pictures in the app. Pictures you add are stored with your other content.
Purchases
Purchases are processed by Apple, Google or our payment processor. We receive a record of what you bought so we can provide it, but never your full card number.
Notifications
If you allow notifications, we store a device token so we can send them to you. You can turn notifications off at any time in your device settings.
How we use information
- To provide the app and its features, including signing you in.
- To store your content and show it to you on your devices.
- To respond when you contact us.
- To fix problems and improve the app.
- To keep the app secure and to comply with the law.
We do not sell your personal information for money.
Service providers
We share information only with service providers that help us run the app, and only as needed for them to do so:
- Abacus.AI, which hosts the app's servers and stores data on our behalf.
- Apple, Google or our payment processor, which handle purchases.
- Apple and Google, which deliver notifications to your device.
We require these providers to protect your information and to use it only to provide their services. We may also disclose information when the law requires it or to protect the rights and safety of our users.
Your choices
- Permissions: you can allow or deny location, camera or photos, notifications access at any time in your device settings.
- Uninstalling: deleting the app removes the information it keeps on your device.
- Access and deletion: you can ask for a copy of your information or for your account and its data to be deleted by emailing [email protected] from the email address linked to your account.
Depending on where you live, you may have further rights, such as to correct your information, to object to or restrict some uses, and to complain to your data protection authority. Contact us to use any of them.
Keeping and deleting information
We keep your information while your account is active or as long as it is needed to provide the app. When you ask us to delete your account, we delete your information within 30 days, except where the law requires us to keep it.
Security and where information is processed
We use reasonable safeguards, including encryption in transit, to protect your information, but no method of transmission or storage is completely secure. Information may be processed in countries other than yours, including the United States. Where the law of the European Economic Area or the UK applies, we process information to provide the app you asked for, for our legitimate interest in keeping it working and secure.
Children
The app is not directed to children under 13 (or the minimum age in your country), and we do not knowingly collect their personal information. If you believe a child has given us personal information, contact us at [email protected] and we will delete it.
Changes to this policy
We may update this policy when the app changes. We will post the new version on this page and update the date at the top.
Contact
MarcusB Bradley · [email protected]